- PINTEREST VIDEO TOOLKIT HOW TO
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When someone clicks on it, they’ll be able to pick product details like size or color. Once you’re approved for the in-app checkout feature, your product pins will have a “Buy” button appear below the pins. Exceeds monthly checkout conversions threshold.Has an email address for customer support inquiries.Only has Shopify feeds (Meaning you don’t have active non-Shopify feeds uploaded to Pinterest).Who qualifies for in-app checkout? You’ll need to meet the following criteria:
This streamlines the customer journey and makes it easier than ever to purchase products on Pinterest. Pinners can discover your product and buy it without having to leave Pinterest. If you do qualify, you’re in for a real treat. The in-app checkout is only available to a limited number of merchants. Use pins to showcase your goods and direct followers back to your website to shop or use Pinterest’s shopping tool to purchase directly on the app. Let shoppers purchase directly on Pinterestįor brands with an e-commerce offering, Pinterest is a natural opportunity to drive traffic - and sales. It resulted in an 8x increase in return on ad spend and cost 34% compared to other platforms. The sustainable handbag brand was able to reach a whole new audience interested in zero-waste and ethically sourced products. fared when it decided to turn its product catalog into Pinterest ads. ( Don’t worry – we have a simple guide on all things related to Pinterest ads if you need help picking the right type.) There are also different ad types available like shopping ads which are pulled directly from your product catalog. Promoted pins look just like regular pins, and they are placed in your target audience’s home feed, category feeds, and search results. Promoted pins can be optimized to meet different goals like increasing traffic or growing your Pinterest followers. Organic reach can only accomplish so much.įor added reach, throw some ad dollars behind your pins. You have to spend money to make money sometimes.
PINTEREST VIDEO TOOLKIT HOW TO
How to make money on Pinterest Drive traffic with ads These are just a couple of ways you can use Pinterest to make money.įor businesses and influencers looking to monetize their Pinterest channel, read on for foolproof money-making strategies you can start implementing today. Once on your website, you can redirect them to subscribe to your email list, purchase products, or some other call to action. You’ll want to combine SEO strategies and intriguing pins to help Pinners find your content and click on the link to your site. Instead, think of it as another search engine like Google. It helps to not think of Pinterest as a traditional social media platform. If you’re a blogger or influencer, then Pinterest can help drive traffic to your website. They are looking for inspiration, so it’s the perfect platform to showcase your products.
There are several different ways to make money on Pinterest, and which tactics work all depends on your business and your strategy.įor eCommerce or product-based businesses, Pinterest is a great place to catch the eye of customers in the research phase.Ĩ5% of Pinners (the affectionate term for people who use Pinterest) say the platform is the first place they go to start a new project. Yes, especially if you are a blogger, influencer, or eCommerce business.
PINTEREST VIDEO TOOLKIT PROFESSIONAL
Save time and easily promote your brand with professional designs.
PINTEREST VIDEO TOOLKIT DOWNLOAD
To send us comments, suggested tools or case studies, please contact us.Bonus: Download your free pack of 5 customizable Pinterest templates now. We would love to hear your feedback to keep growing and improving it. We have designed this toolkit to be modular and flexible to your needs and context, which means you can skip around the toolkit and use the various components as and when you need. We are a group of video-makers - activists, journalists, documentary filmmakers, and human rights advocates - who have pooled our experience and knowledge to share tips, tools and resources on how to safely and effectively create powerful videos and engage audiences for changemaking. It is designed for documentary or journalist video-makers, established Video for Change organisations, and nonprofit organisations that are using or thinking about using video to engage their communities.ĮngageMedia has produced this toolkit in partnership with the Video4Change Network. This toolkit will show you how to design and strategise for impact in your progressive social change initiatives.
Welcome to the Video for Change Impact Toolkit
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